Caesars Interactive Entertainment LLC (“CIE”) is one of the largest online and mobile gaming companies and is focused on casino entertainment and is a subsidiary of Caesars Growth Partners, LLC, which is a joint venture between Caesars Acquisition Company (“CAC”) and Caesars Entertainment Corporation (“Caesars Entertainment”), the world’s most diversified casino-entertainment provider and the most geographically diverse U.S. casino- entertainment company.
CIE owns the World Series of Poker (“WSOP”); and operates a play for fun and real money poker game in Nevada and New Jersey as well as licenses its brands in legal real money gaming jurisdictions, including the United Kingdom.
CIE was formed by Caesars Entertainment in May 2009 to take the great brands in the Caesars portfolio and maximize their value in today’s digital, online world.
CIE operates with a start-up mentality and is nimble enough to see opportunities and quickly react and move to seize on them. We are active in the mobile space, on social networks, and we aggressively seek opportunities to reach consumers on any platform they are engaging with or will soon be engaging with.
CIE brings the customer service excellence, technological expertise and the unparalleled integrity of Caesars Entertainment into the online world. Our brands, including WSOP, Caesars and Harrahs, are committed to providing the casino entertainment quality and value expected from any of the Caesars Entertainment resorts. In addition to this commitment to our online guests, CIE is dedicated to ensuring the utmost level of trust and internet security available in the industry.
CIE is committed to its employees, business partners, and communities by ensuring the most service-oriented, technology-driven, geographically-diversified company in the space.
About Our Affiliates
Caesars Growth Partners, LLC (“CGP”) is a casino asset and entertainment company focused on acquiring and developing a portfolio of high-growth operating assets and equity and debt investments in the gaming and interactive entertainment industry. Through its two businesses—Interactive Entertainment and Casino Properties and Developments—CGP will focus on acquiring or developing assets with strong value creation potential and leveraging interactive technology with well-known online and mobile game portfolio and leading brands. Assets include CIE, Planet Hollywood (located in Las Vegas, Nevada), and Horseshoe Baltimore (currently being developed by a joint venture). Through its relationship with Caesars Entertainment, CGP has the ability to access Caesars Entertainment’s proven management expertise, brand equity, Total Rewards loyalty program and structural synergies. For more information, please visit www.caesarsacquisitioncompany.com
CAC was formed to make an equity investment in CGP, a joint venture between CAC and Caesars Entertainment. CAC is the managing member and sole holder of all of CGP’s outstanding voting units.
Caesars Entertainment is the world’s most diversified casino-entertainment provider and the most geographically diverse U.S. casino-entertainment company. Since its beginning in Reno, Nevada, more than 75 years ago, Caesars Entertainment has grown through development of new resorts, expansions, and acquisitions, and now operates casinos on four continents. The company’s resorts operate primarily under the Caesars®, Harrah’s®, and Horseshoe® brand names. Caesars Entertainment also owns the London Clubs International family of casinos. Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. Caesars Entertainment is committed to environmental sustainability and energy conservation and recognize the importance of being a responsible steward of the environment. For more information, please visit www.caesars.com